From there the contact will see your 33 Touch "Blanket". Goal is smother out competing agents and build a "mini-brand" so you're the 1st call when they hear of someone.
Total of that is 39, but on top of that, you will "retarget" them via Facebook & Google, so they should see your brand about 60 times a year.
Best Practices as described in Keller Williams training systems, but can be actually used for any industry any business - the goal is "touch" a new contact 8 times in 8 weeks to stick in their mind as the professional of choice for whatever you do.
This is a kit - we'll give you scripts, webpage copy to add to your website and some assets to help you get this set up. The software is not included - you can use whatever email system you prefer, and you'll need to call them, and put a hand-written old-school high-touch card in the mail.
This should also feed into your "33 Touch" or overall brand-awareness "blanket". Your goal is smother out competing agents, while demonstrating expertise, and turning new contacts into raving fans who refer you and share your messages socially.
That's the goal of PPC - Pay-Per-Click, also called "SEM" Search Engine Marketing.
SEO can be tricky, difficult, and unreliable, but you don't need to choose one or the other - choose both! Most SEO experts start with PPC just because it's faster, and like renting a house, you "move in" immediately. This allows you to verify which phrases are going to convert the best.
One-time investment to setup your Google Adwords account for advertising and get thousands of unique visitors. We'll also advise you of expected cost-per-clicks so you can start to get a sense of your cost-per-new-client.
This also includes keyword research, which you'll need for SEO and content marketing anyway, and is the #1 best place to start if you've never made any real money online.
Note you need a website or landing page - an offer - for this to be any good. We'll setup the account, then can either turn the keys over for you to manage in ~ 1 hour a week, or you can subscribe to on-going management services from us or others (packages available from $100/mo).
Delivery: 5-7 days for for 1 URL and maximum 5 Keywords / keyphrases.
This kit is generally for low-competition phrases, or to kick off a specific topic, or in conjuction with other SEO systems. It will not bump you to the top for a high competition national phrase, though it will definitely help with local SEO if your phrase contains a geographic modifier i.e. city name.
Get this powerful video designed to make you the expert, help sellers realize the importance of pricing correctly out of the gate to get a bidding war going instead of the old "testing the market" chestnut.
This video will have your photo, logo, name, phone, and website on the beginning and end, and watermarked through the video, so if anyone shares it, your branding will get shared with it.
This powerful done-for-you video will be uploaded to your YouTube account if you like, and source video given to you so you can upload to Facebook or even burn a DVD for live events like trade shows / street fairs.
Video covers pricing, promotion, & presentation,
After purchase we'll share the script with you - this has been successfully used in the past by the writer to convert a "maybe" into signed listings, and is being updated.
This should ideally be used with lead-capture as a giveaway to grow your email list and help segment visitors into buyers vs sellers.